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Strategic Drucker - Growth Strategies And Marketing Insights From The Works Of Peter Drucker

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Strategic Drucker - Growth Strategies And Marketing Insights From The Works Of Peter Drucker
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Details
Author Swaim, Robert
ISBN 9780470824061
Year Published 2010
Publisher Jossey Bass
Binding Type Soft Cover
Our Price: $37.95 (including GST)
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Description

A timely book to celebrate the centenary of Peter Drucker’s birth (1909-2009) and his legacy. Written by a former student, colleague and friend of Drucker’s, this book offers a different perspective on some of Drucker’s works and summarizes Drucker’s views on strategy and business growth.

It is aimed at those who are familiar with his work, as well as those who desire to learn more about Drucker’s views on strategy, business growth and other related topics.