Heart Of Change

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Heart Of Change
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Details
Author Kotter, John & Cohen, Dan
ISBN 9781578512546
Year Published 2002
Publisher Harvard Business School Press
Binding Type Hard Cover
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Description

Heart of Change: Real Life Stories of How People Change Their Organizations
After the success of "Leading Change" the authors now delve deeper into the subject of change and how change actually happens. It contains compelling real life stories from people in the trenches, in all kinds of organizations. The authors attack the fundamental problem that underlies every major transformation: How do you go beyond simply getting your message across to truly changing people's behavior? The Heart Of Change delivers the simple yet provocative answer to this question, forever altering the way organizations and individuals approach change.