In Changing Minds, Gardner examines one of the most puzzling and most examined questions of human psychology: why it's so difficult to change our own minds and each other's and what happens when we do actually change our minds.

Drawing on his work on multiple intelligence and case studies of public leaders (Thatcher, Mandela, Clinton, and Bush), scientists and intellectuals (Darwin, Einstein, Freud, Whittaker Chambers), and artists (Picasso, Graham, and Cage), Gardner describes seven powerful factors at work in all cases of mind change.